DIY your next promotion
Can one size ever fit all? It can when you use the newest LibraryAware campaign guide.  
 
Each of our six topic-specific campaign guides gives you a step-by-step plan and suggested templates to help ensure your promotion gets noticed. What if you want to promote a service or solution that isn’t covered by one of our campaign guides? Just DIY it with our new Comprehensive Promotional Campaign Guide. Read more >>
 
Energize your readers with seasonal-themed booklists!  
LibraryAware subscribers never have to worry about engaging summer readers with exciting reading recommendations! You’ll find new, fun, ready-made booklists for all ages and reading levels on the LibraryAware homepage. Themes this summer include Pride, weddings, and the Olympics. Booklists come as flyers and widgets so you can promote them on your website, on social media, in email, and in print. You’ll find booklists under New Releases or enter the theme, like Olympics into the search bar. For additional fun, check the Trending Section on the homepage to see what other libraries are using, and to steal/borrow great ideas for your own library. 
 
Hot titles
Acushnet Public Library posted a book flyer with upcoming releases for summer on their Facebook page. They also have three landing pages on their website which use flyers and widgets to create virtual browsing experiences:
  • Adult
  • Kids
  • Teens
Pro Tip: To create a carousel of LibraryAware book flyers on your website or blog, follow these steps. Need help? Try live chat or email us. 
 
Book Club Best Bets
We at NoveList are so pleased to introduce our new set of Recommended Reads lists for adults: Book Club Best Bets. These are personally curated lists of books that our NoveList experts think would make great selections for your book club. Search book club in LibraryAware to see all of the great templates to promote your club's next pick. Read more >>
 
More fun with food
Mishawaka-Penn-Harris Public Library hosts a monthly Spice Club. Attendees sign up to receive a free sample pack of the spice of the month. At the meeting, they get a brief historical background of the spice and recipes that highlight it’s taste. Then they all talk about their experiences and love (or hate!) of the spice. After the meeting, the library uses a LibraryAware email template to send attendees a list of cookbook recommendations. 
 
Let readers know what's up with NextReads
NextReads newsletters are a great way to stay on top of of recent releases that are sure to be popular. But we also promote older titles, gems on your shelves that aren’t getting a lot of airplay anymore. They can also tie into current or seasonal events, which makes for the start of a great book display, reading list, or other content for your website and social media. Check out our themes for June 2021! Read more >>
 
Make time to promote reading
It’s almost time for summer reading and while we think reading should be a year-round focus there’s something about the long, hot days of summer that makes people stretch out in the shade with a good book. We know you’re busy prepping (and maybe even reopening your doors!) so we’ve put together some tips for you to promote your collection and reading no matter how busy you are. Read more >>
 
Promoting Your Collection using LibraryAware Templates
Libraries invest money in their collection, and research shows people get a library card for free access to collection items. LibraryAware makes it easy to promote the items in your collection, both digital and physical, on a variety of platforms. In this 20-minute session, Senior Engagement Consultant Angela Hursh will share the most effective methods for making sure your community of readers is engaged and eager to check out your items. See examples of how other libraries are increasing circulation and reader engagement. This free session is exclusive for LibraryAware subscribers.
 
Tuesday, June 22nd at 2 p.m. ET
 





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