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Business & Careers October 2019
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The 3-minute rule : saying less to get more out of any pitch or presentation
by Brant Pinvidic
"A Hollywood pitch master spills his bag of pitching tricks to show you how to turn any proposition into an effective, compelling, 3-minute pitch. Most people assume a good pitch is a flashy, elaborate affair with dozens of talking points and beautiful slides that needs to be at least 20 minutes long. Brant Pinvidic says that's absolutely untrue: all you need to be taken seriously is three minutes"
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Clever girl finance : ditch debt, save money, and build real wealth
by Bola Sokunbi
"Clever Girl Finance is an intro-level personal finance book for women, written by self-made finance guru Bola Sokunbi. Written in an accessible and entertaining tone, Clever Girl Finance teaches women how to budget, save, invest, and pay off loans. Bolatells her own story, as a self-taught investor who managed to save $100,000 in 3 years on a modest salary, and tells the stories of a few women from the Clever Girl Finance community who have also achieved financial independence"
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Super pumped : the battle for Uber
by Mike Isaac
The award-winning New York Times technology correspondent chronicles the dramatic rise and fall of Uber against a backdrop of mobile-era changes throughout Silicon Valley, covering such subjects as its union battles, toxic culture and aggressive marketing tactics.
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Don't keep your day job : how to turn your passion into your career
by Cathy Heller
The creator of the award-winning podcast of the same name shares inspirational advice for transforming personal passions into a fulfilling and profitable career, offering expert anecdotes and practical suggestions for garnering motivation, navigating rejection and achieving happiness.
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The Smarts : Big Little Hacks to Take You a Long Way at Work
by Saj Jetha
Master the new working world with The Smarts by doing, thinking and feeling to be the best you. Having helped thousands of people at major corporations worldwide like Accenture, EY and HSBC, Saj reveals his secrets for gaining a professional edge in the new working world.
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Creative confidence : unleashing the creative potential within us all
by Tom Kelley
IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types".
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Crazy is a compliment : the power of zigging when everyone else zags
by Linda Rottenberg
The co-founder and CEO of Endeavor, named by Time as one of the top 100 "Innovators for the 21st Century," describes how to take the critical steps needed to attain dreams and offers inspirational tales and tools for taking small, manageable steps to start reaching personal and professional goals.
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The bigs : the secrets nobody tells students and young professionals about how to: choose a career, find a great job, do a great job, be a leader, start a business, manage your money, stay out of trouble, live a happy life
by Ben Carpenter
What is The Bigs? In baseball, "the bigs" is slang for the big leagues. When you become responsible for yourself, and you are being paid to do a job, you are in the big leagues. The real world is tough, competitive, and much is expected. This is a quintessentially American story of one man's journey through his career and life. Wall Street veteran Ben Carpenter chronicles the people he met, the experiences he had, the mistakes he made, and what he learned along the way.
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Build your reputation : grow your personal brand for career and business success
by Rob Brown
Stop being a well-kept secret and start being the go-to choice Your reputation is what people say about you when you're not there. It's your most powerful asset for business growth, career enhancement and freedom of choice in many aspects of life. Yet too many people leave it to chance. They are a well-kept secret - it's not enough to be the best, you have to be seen to be the best. Build Your Reputation will show you how to master the skills of brand-building to develop a powerful profile and a formidable name. You'll learn how to identify your brand and where it fits into the big picture, and then you'll learn how to become the obvious choice for whatever it is you do.
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Work smarts : what CEOs say you need to know to get ahead
by Betty Liu
An award-winning journalist interviews successful businesspeople, including the heads of Twitter, Yahoo and Starbucks, and asks them questions about networking, how to recover from a firing or layoff and why just being good at your job is no longer good enough.
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Reinventing you : define your brand, imagine your future
by Dorie Clark
Whether you are still building your career or are on the road to reinvention, your personal brand is the ticket that will get you there. Consider this book your bus fare. In Reinventing You, strategy and communication consultant Dorie Clark provides a step-by-step guide to help you assess, build, and reinvent your personal brand. You may be taking on a new challenge or a career change, shifting into more meaningful work, or simply need to build your own narrative. No matter the reason, taking control of your brand will mean the difference between success and failure. Mixing personal stories with interviews and examples from well-known personalities, Clark walks you through the process of identifying, developing, and then launching your new brand. Reinventing You is a critical step on your road to success.
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