|
Business Resources July 2020
|
|
|
|
|
Too many leaders fall in love with the sound of their own voice, and wind up dictating plans and digging in their heels when problems begin to emerge. Even when you want to be a more collaborative leader, you can undermine your own efforts by defaulting to command-and-control language we've inherited from the industrial era.
It's time to ditch the industrial age playbook of leadership. In Leadership is Language, you'll learn how choosing your words can dramatically improve decision-making and execution on your team. Marquet outlines six plays for all leaders, anchored in how you use language
|
|
|
In Leading Without Authority, Ferrazzi draws on over a decade of research and over thirty years helping CEOs and senior leaders drive innovation and build high-performing teams to reveal how we can all transform our business and our relationships with the people around us. The result is a new roadmap for thriving amid the disruptive pressures afflicting every industry.
|
|
|
Workers want and need to know their work is appreciated. Showing gratitude to employees is the easiest, fastest, most inexpensive way to boost performance. New research shows that gratitude boosts employee engagement, reduces turnover, and leads team members to express more gratitude to one another--strengthening team bonds. Studies have also shown that gratitude is beneficial for those expressing it and is one of the most powerful variables in predicting a person's overall well-being--above money, health, and optimism. Despite these benefits, few executives effectively utilize this simple tool. In fact, new research reveals "people are less likely to express gratitude at work than anyplace else." What accounts for the staggering chasm between awareness of gratitude's benefits and the failure of so many leaders to do it--or do it well? Adrian Gostick and Chester Elton call this the gratitude gap. In this invaluable guide, they identify the widespread and pernicious myths about managing others that cause leaders to withhold thanks.
|
|
|
Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today's hottest new brands, showing you: how Casper was able to upend the mattress industry by building a beloved brand where none had existed before; how the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted"; why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings. Whether you're starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today's customers.
|
|
Contact your librarian for more great books! |
|
Use the Book An Expert option at the Cary Area Library to learn how to set up and use the free databases with your library card. In particular use to businesses are the AtoZ demographic marketing database and Lynda.com's many education tutorial videos. A nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed nationwide. SCORE is a resource partner with the U.S. Small Business Administration (SBA), and has been mentoring small business owners for more than fifty years. SCORE offers the largest network of volunteer business mentors providing free answers to your business questions. Browse mentor profiles to find your ideal expert or ask a question and be paired with the right expert. Illinois Small Business Development Center The mission of the Illinois Small Business Development Center at McHenry County College Shah Center, 4100 W. Shamrock Ln., McHenry is to provide no-cost consultation to local businesses in the community. They meet with business owners at all stages of business development from assisting startups, advising grown and expansion to analyzing the purchase or sale of a business. To schedule your no-cost consultation call (815) 455-6098. More information is available on their website.
|
|
|
|
|
|